Immersive driving experiences

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Driving consultant, experiential event organiser and brand ambassador for luxury car retailers, worldwide.

Explore Services

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Michael Bentwood driving
On Track Consultant
Michael brings professional racing experience to offer personalised guidance behind the wheel.
Michael Bentwood driving
Road Experiences
As a convoy leader, Michael plans all driving experiences, selecting the best routes and stop-offs.
Michael Bentwood
Classroom Training
Technical expertise and insights for brand ambassadors and sales teams to better engage with potential buyers.
Michael Bentwood driving
Filming
Working with Bentley and Lexus, Michael’s driving has been captured in high-end commercial productions.
Michael Bentwood driving
On Track Consultant
Michael brings professional racing experience to offer personalised coaching behind the wheel.
Michael Bentwood driving
Road Experiences
As a convoy leader, Michael plans all driving experiences, selecting the best routes and stop-offs.
Michael Bentwood
Classroom Training
Technical expertise and insights for brand ambassadors and sales teams to better engage with potential buyers.
Michael Bentwood driving
Filming
Working with Bentley and Lexus, Michael’s driving has been captured in high-end commercial productions.

Mission

With a relentless passion to raise the standards in racing and driving events, Michael focuses on achieving excellence.
Michael Bentwood on track

Award-Winning Formula 3 Driver

Today, he works with major car brands and retailers to offer bespoke driving experiences, expert consultancy, and classroom training that empowers others to unlock their full potential behind the wheel.
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Michael Bentwood

Happy Clients

"Michael's expertise was invaluable"
“We have had the pleasure of working with Michael at several of our events, and we can say with confidence that his expertise and professionalism have had a significant impact on our customers' experiences.”
Scott Bassage
Manager, Experiential Events Toyota & Lexus
“From start to finish, Michael was the ultimate professional, planning every detail of the journey to perfection. The route was breathtaking, taking us through some of the most stunning landscapes in the UK.”
Neil Wilford
Regional Training Manager, Bentley (UK & MEAI)
“I was blown away by Michael’s technical knowledge of our brand's latest models. He took the time to explain every detail and made sure our sales team understood each component and the technology benefits.”
Ann Davies
Global Product L&D Development Manager

When childhood passion becomes lifelong expertise.

Read Michael’s Story
From his early days as a matchbox car collector to his professional racing career and beyond, Michael has always been driven by a love for sports cars and a desire to share that passion with others.
Michael Bentwood